Android App Creator

Android App Creator Online Free

Latest statistics regarding customer behavior online have shown that using mobile apps to buy products and to collect data has increased in a lot. Today, companies are getting orders through mobile phone applications and are also effective in keeping the buyers interested through different ads and activities. Mobile app creation has gained much attraction today, and companies are also developing customized mobile phone applications which solve the customer problems and add value to their business. So, if you intend to benefit from the popularity of smartphones through apps, then Android should be on top of your list.

One of the best opportunities for companies and advertisers today is connecting with the billions of smartphone users via smartphone applications.

Mobile App Creator

Both Google’s Android and Apple’s iPhone are getting more and more users each day, customers with their wallets ready to spend dollars and ready to use mobile apps to find what they’re searching for right from their cell phones rather than desktop or laptops.

This post describes how to capitalize off these opportunities using mobile app creator online now.

Chances are pretty fine that you have seen a Google Android phone or Apple iPhone. With billions of users and millions of downloads of smartphone apps for these cell phones, you can see the opportunity for businesses.

Mobile App Creator Online

Develop an app mobile app creator online to highlight your business, get yourself placed in mobile search engine rankings and out the market, outsmart, and out position your competitors! In fact, if your company is not found in the mobile phone search now, it is going to practically fully disappear from your target buyer’s radar within the next few years.

Creating an Android app can be helpful for your company if you’re ready to find the mass. The smart device and touchscreen-enabled Google platform are used by above 85% tablets and 60% smartphones globally. So, it can be said that Google android is ruling the market with its strong presence. Because the gadgets running on Android are offered at amazing prices, they are the first choice for the customers. It is actually sensible to develop an android business app for the leading digital marketplace.

Best To Interact With Clients:

Any channel which is used to reach the services or products should be open and simple. If users need to buy devices which are expensive, then your business objectives may not be achieved. With regular features and updates, today’s phones offer innovative computing features and can match any desktop or laptop in terms of their benefits. Because Android phone users are in huge numbers, companies can often target a big market by creating business apps.

No Expense In Development Tools:

Android relatively has a low entry price as it offers mobile app creator online for free to the developer’s community, and it decreases the development and licensing expenses. Same is with the different tools and technologies, that are open source and are offered for free. Builders are not required to charge any fees for the tools that are provided by Google as they are available for free.

BYOD Preference:

Android OS holds over 80% of the market share, and it is true. For companies which are following a BYOD policy, it’s easy for them to choose Android as their business app development platform because it is designed for a wide range of gadgets and company can target users of all economic groups. And over-all BYOD environments also demand higher security and Android operating system provides high-security features so that users can easily share details and make purchases without any problems.

Smart Working:

With Mobile app development, you can add the flexibility and power of the system to work anywhere and anytime to develop best in class productivity mobile apps. Android provides more choices for personalization that are based on the certain demands of the business and also the changing trends of the industry. It’s easy for the builders to fine-tune the existing apps and add more functionality and features to make them more sophisticated. Android is the ideal smartphone platform between process structures and apps.

Free Options To Choose Distribution Channels:

Google offers the opportunity to distribute your mobile apps from any channel that you like. There are no definite rules that you must put your app on Google Play for its distribution. You can share it by yourself or use some other advertising networks for distribution. In case you want to make an internal enterprise operation and aren’t willing to launch the Android app on the play store, then you have complete independence to do this and Android gives you this opportunity. Based on the choice of marketing strategy, now you can easily access your customers through various channels.

Easy Adoption:

Mobile app layout trends are developing, and it requires that your android app is regularly updated. This can just be made by expert Android app makers. Google Android apps are scripted in Java language along with the help of rich libraries. So, anybody having expertise in Java can do the job on them. Generally, Java programmers find it really simple to adopt and develop script code for mobile phone applications. If there is any bugs or crashes, any developer having Java programming skills can easily fix the errors successfully from the android app.

App Creator From Website

So to summarize, if you’re ready to increase your customer reach through mobile apps, then focusing on the Google Android platform will help you to convert your business into a successful enterprise.

You possibly can make an android iphone app without coding for free and publish on Google PlayStore with Mobiroller free application builder. For people who need cost free application development platform, Mobi App maker is the greatest solution.

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Mobile Marketing At Its Best: Here’s How You Do It (2)

Mobile Advertising At Its Utmost: Below’s Exactly how You Perform It

Did you recognize that mobile advertising certainly not only covers the absolute most frequently referenced region of cell phones, however likewise mobile advertising boards, travelling expos and any type of sort of marketing that remains in some kind of activity. If you ever wanted to promote your knowledge of mobile marketing, at that point look at the next handful of paragraphs.

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Consist of sound and also video recording in your mobile phone advertising method. Mobile advertising is actually much more than sms message and also e-mails. Today, with faster mobile phone download rates, sound and online video are vital components to any type of prosperous technique. Look at offering audio or video recording podcasts, short audio job interviews or live, on-the-scene video clip to your media mix.

Produce your project appropriate with all mobile systems. Your ads have to be actually displayable on all various sorts of smartsphone applications consisting of Android, Blackberry and also the iphone. It will be actually an error to not show on some of these platforms considering that you will be actually losing out on advertising and marketing to a substantial portion of consumers.

Given that users will certainly be actually seeing all of them on tvs, mobile phone marketing notifications require to be quick, crystal clear and convey seriousness. Every advertisement ought to pay attention to a call to action that tells the market place to carry out one thing. Overlooking to feature a call to activity in your mobile phone advertising and marketing information is a popular error that newbies commonly make.

Carry out usability screening for your project. Enlist your pals, family members and co-workers to assist you by receiving notifications as well as responding to them. Request reviews on ease of use and also enjoyment. They need to like what they find on the display and also file that it was crystal clear as well as effortless to follow.

Make use of mobile online marketing. A a large number of the mobile phone searches that are actually helped make are actually done using Google, thus having a sturdy SEO strategy is actually just as necessary for mobile phone marketing as it is actually for various other online endeavors. In addition, several units adapt search engine result through site, therefore make sure to consist of location-specific website.



Incorporate your mobile phone advertising campaign right into intermittent component of your marketing to optimize the effects of it! Make note of it on your blog post as well as online social networking accounts. In this manner you keep in your promo loophole all possible customers, whether they remain in a workplace, auto or waiting on a bus!

Include every one of your social systems with any location-based accounts that you have. Attach your web site, blog post, Twitter and Facebook Links along with your location-based web pages immediately. All platforms, including your mobile-marketing one, should possess a regular embodiment of your label, or even you run the risk of puzzling your client bottom.

How To Create An Android App Without Any Coding Skills?


Make sure your ads work with all kinds of mobile phones. If your programs is actually merely easily accessible by one style, like an Android, you will certainly lose on whole populaces of possible customers from other systems. Utilizing cross-platform programming is the best procedure to attract the absolute most customers to your company.

To conclude, not just carries out mobile advertising and marketing cover a broad volume of media styles, but it may additionally be utilized to attract a wide variety of customers. You need to certainly give the pointers and also tricks provided in this particular write-up a try; as well as you should be actually happy with the results that you see.

Grow Your Business With These Mobile Marketing Concepts

Grow Your Business With These Mobile Marketing Concepts

Mobile marketing is quickly becoming the best, fastest and easiest way to reach your customers. Many people are attached to their cell phones and reaching them this way is very convenient. This article will give you ideas on how you can use mobile marketing strategies to reach out to your customers.

When sending messages to your customers, be sure to use their real name. Using your customers real name in the message creates a more personal atmosphere that will allow you to bond with them and make your message seem less automated or robotic and more realistic, friendly, and overall more genuine.

To increase your conversions, choose call-to-actions that are strategically optimized for the mobile experience. Traditional call-to-actions, like driving visitors to web forms and non-optimized pages can be very clunky in a mobile environment. Instead, try utilizing call-to-actions that befit the smaller screen like click-to-call or simply booking an appointment time.

Compatibility is crucial. When starting a mobile marketing campaign it is essential that it will display correctly no matter which device your customer is using. There are loyal users of every mobile platform and focusing on only one device limits your customer base. At the very minimum it should be viewable on the 3 biggest devices: Blackberry, iPhone, and Android.

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Don’t concentrate so much on finding the time and the budget for social media. Focus instead on the integration of mobile marketing and social media into your business. You may be surprised to find out the things that you are currently unable to do because you are not yet mobile-marketing friendly. Concentrate on leveraging what you can.

One way to get people more interested in your mobile marketing campaign is to make it fun and exciting. Many people will look through their phone when they are waiting for something else, like a bus or a train. If you are able to still market your product, and give your customers something to do at the same time, you will find more productivity from your mobile marketing.

When using mobile marketing, try to use text as much as possible and avoid using large files such as pictures. You might have the best mobile device with super screaming fast 4G download speeds where you can access the net from anywhere, but your customer likely does not. So design your mobile marketing in ways the work for everyone.

Check out free mobile apps around the web and get some of these to offer your customers in your mobile marketing campaign. With a regular campaign, you can offer things like free eBooks and white papers. In the mobile world, however, people are really interested in apps. Find some cool ones to offer free.

As you can see, there are many easy things you can do to make your mobile marketing campaign a success. Follow the tips that this article offers and you will be well on your way to reaching your customers and growing your clientele, through the use of successful mobile marketing.

gle Glass – What You Need to Know about Them

Google Glass– Just What You Need to Learn about Them

Prior to revealed Task Glass in the very early days of 2012, people were actually currently dreaming regarding a little part from gizmo that they could possibly put on without possessing the should place in a wallet. In this particular situation, large number from all of them were thinking of a personal computer that might suit inside a basic part from eyeglasses that could possibly act as a video camera, internet browser, and partly a mobile phone all spun into one. Remember those science fictions with those sophisticated hats? This was just what individuals desired. Fortunately, related to the rescue as well as declared the Glass.

However what is it specifically?
Google Glass removes the constraint from data being actually held in computer systems, laptop computers, phones, and tablets as well as allow all of them to be displayed right in front of your eyes. Glass is actually a spectacled framework furnished with a cam, battery, touchpad, screen, as well as mic. Within your field of view, you can easily surf documents, find data, scan the World wide web, or maybe take pictures. All of these advantages as well as even more are actually geared up into just what folks will certainly error for a common and also casual part from eyeglasses.

This is all possible with the help of the display screen modern technology that Glass uses. The modern technology places records in front, or even to the higher right, from your sight with the help of a prism screen. The rationale responsible for this layout is that this does not impair your view. Baseding upon, the display on Glass is the same as checking out a 25-inch HD display screen from 8 feet out. Although there’s no news on the settlement, folks are actually wishing that it would be at least 640 x 360.

What can Glass do?
Obviously, people presently know that Glass could have pictures as well as video recordings, yet aside from that, a few of all of them are none the wiser on the other uses that Glass can possibly do. Glass could be utilized to get instructions, yet it needs to be actually connected to your phone’s FAMILY DOCTOR system. This basically indicates that you can observe the chart coming from your FAMILY DOCTOR on your Google Glass, therefore doing away with the must consider your phone. To perform this, delivers the MyGlass application, which enables you to link the Google Glass to your Android phone. Aside from DIRECTION FINDER data, notifications can easily likewise be checked out as well as received, as well as refers to as could be addressed by utilizing’s voice-to-text attribute.

Up until now, has been mum’s words on the carte blanche from their brand new gizmo. This privacy is driving fans insane as well as only opportunity will definitely tell about when they’ll actually disclose that.

Review 2012: The Favorite Gadgets In 2012

Testimonial 2012: The Preference Gadgets In 2012

Supposing that 2012 will certainly not be actually the last year and there will be a 2013 to expect, after that 2012 is an excellent year that is going to work as the structure from amazing modern technologies. This year marked the launch from terrific gizmos that will definitely form the technology yard for a long times to find.
Some early adopters have actually jockeyed for their preferred devices that will certainly make their every day lives as well as work a little simpler. Devices that vary coming from boosting efficiency, gaming and amusement have transformed exactly how our company operate, play as well as amused. The COMPUTER reformation of the 1980s have actually seen its own bitter and as technology has switched to end up being mobile phone as well as processing now utilizing the clouds. Permit our company stop and afterwards rewind to the gizmos that created some sound this year.
iPhone 5
Certainly a brand new release of the renowned cell phone are going to produce a buzz (okay pair of more buzz). In reality, iPhone purchases has actually gotten to 3 million in its first weekend release. Among the most anticipated devices of 2012, iPhone 5’s launch was greeted with a variety from response. Some folks were certainly not stunned regarding the specifications as well as the layout being obligated to repay to the many leakages as well as stories triggering the launch. Regardless if, iPhone still catches your fancy, this is actually one piece of hardware that will certainly stick out as enduring preferred gizmos.

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Samsung Universe S3
Launched in mid-May, the Samsung Universe S3 had the title Top Offering Smart device in the World for the third fourth from 2012. This marketed over 30 thousand devices so far. The purchases file alone are going to direct that the monster smartphone offering off Samsung are going to definitely create the guys at Apple scuttle to wrest the top coming from the fellas coming from South Korea. Technology and improvement in style, brought in the Galaxy S3 captivated to mobile phone aficionados in Europe and also in Asia.
Samsung Galaxy Details 2
This 5.5-inch combo tablet and phone (also known as phablet) has marketed much more than three million units in only a little over a month. That is a remarkable number thinking about that this was launched just about the same opportunity Apple offered the iPhone 5 to the market place. The use of the S-Pen revived making use of a stylus pen that has actually gone out from style with the overview of the capacitive touchscreen in the original iPhone. The Details 2 possesses a remarkable offering that has tempted three million people to try this heckuva phone.
iPad Mini
The overdue Steve Jobs claimed that tablet computers less than nine ins will not sell. Right now his folks at Apple presume that a tablet that is actually much smaller than the legendary iPad will definitely sell. Swift forward to Oct as Apple beat its competitions’ announcements by introducing apple ipad mini. The apple ipad mini is a smaller version of the iPad2. This shares essentially the very same A5 processor yet along with upgraded iSight back cam. It shares the same display settlement with the iPad 2. The opening day of iPad sales was actually a variety as well as only time could inform if ipad tablet mini will definitely come to be a runaway success smash hit.
Nexus 7 released its personal Android-powered; Asus-manufactured tablet computer to resist the offerings of Apple. Called Nexus 7, this has a seven-inch IPS display screen powered through a quad-core nVidiaTegra 3 SoC. Just what makes the Nexus 7 other coming from other Android tablets is its cost. In Oct, the rate of Nexus 7 went down from $299 to $199. This seems that the tablet computer is actually being actually offered without revenue. Exactly how performs Google get more loan? From adverts obviously! Kindle
Just like Nexus 7, Amazon is actually selling its Kindle tablets just about without earnings. is banking on the sale from books as well as other media from its internet establishment. Along with a facelift, the Kindle was actually 2011 Android tablet computer signboard child and that seeks to redeem its own lofty stance but sees Nexus 7 as a big obstacle.

Hot Gadgets: Holiday Must-Haves for 2007

Hot Gadgets: Holiday Must-Haves for 2007

Each summer, buyer electronic devices masters colleague in to their clairvoyance to expect just what very hot gadgets will definitely be actually taken into consideration must-haves for the approaching holiday. This year, those electronic devices taking spotlight are composed of some no-brainers along with a handful of shocks. They are actually fun, they are actually cutting-edge, as well as they’re sure to become offered out by edge of November. Right here is actually a sneak peek of the warm devices that will definitely remain in the news and on almost every person’s vacation want list:

1. Apple iPhone. Steve Jobs has done it once more and created an entirely cutting-edge device that is actually a lot much more than a smart phone. With a wonderful look, a brilliant three-and-a-half in show, as well as an intuitive touchscreen interface, the iPhone is engaging. And that is actually prior to you also reach the components, that include an awesome cell phone along with visual voicemail, an electronic cam, e-mail functions, an internet browser, an iPod for songs, and SMS. The requests, such as Google charts, inventories, weather condition, notes, etc, are actually just as outstanding. As is actually the $500 price tag. Nonetheless, the apple iphone makes sure to cover several vacation wish lists.

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2. i-Sing off Outrageous. Buyer electronic devices as well as toy firm Outrageous has actually had the “American Beloved” phenomenon to the logical action along with i-Sing, a concentrated IPOD that is, for shortage from a much better term, a future generation portable karaoke machine. After purchasing MP3 downloads, individuals can easily pack them into the gamer, at that point utilize proprietary software to input the verses of the songs – either the initial lyrics or those created by customer. Consumers could after that simply remove the original vocals off a song as well as document their very own voices over the melodies while going through a screen of the lyrics. Along with an internal audio speaker as well as microphone, in addition to an excellent quality display screen and earphones, i-Sing may be made use of to create music that individuals may after that publish to YouTube, MySpace, and also various other social media sites. And also, at around $129, i-Sing is a sure-fire hit.

3. Nintendo Wii. Although the Nintendo Wii pc gaming console has actually been out for almost a year, its shortage is going to still make that a warm asset this holiday season – and also permanently explanation. Along with its cutting-edge operator and Nunchuk, Wii has taken games to the next level. Yet the Wii is much more than a pc gaming console. This additionally offers Internet searching, shopping, photo sharing, updates, as well as so much more. Now that the use of the body is ramping up, there are actually an improving variety of video games on call for the Wii – which will definitely additionally be very hot this holiday.

Every year, a number of warm devices become best dealers for the holiday. This year, you can wager that the iPhone, i-Sing, and Wii will definitely make the cut.

Could This Be The Next Great Monopoly?

Could This Be The Next Great Monopoly?

Recently, Apple launched the much anticipated iPhone. The next generation in handheld devices complete with MP3 player, Video/Movie player, Internet access, and Cell Phone. It’s obvious that the way that the launch was handled that right off the bat this new device would be a hit. But at what cost?

Reports of iPhones ranging between five hundred and six hundred dollars per device was not enough to turn away the thousands around the country that stood in line to be one of the first to put their hands on one of these. While most people wait in line for just a few hours, there were several die-hards that waited for a day or two, much like a Hollywood premiere or a once in a lifetime concert.

Once the doors opened, the excitement intensified, but this excitement was short lived by many when they found out that they were required to sign up for a service plan with AT&T. Many opted to get the iPhone anyway, and several attempted to get it to work with their regular cell phone carrier by replacing the sim card from their existing phones. All to find out that AT&T is the ONLY cell carrier that is supported by the iPhone.

If that is not enough, you need to setup through APPLE as well. You will require an iTunes account, whether you want it or not. So far, over one half million iPhones have been sold with about fifty percent of new purchasers opting to switch their service to AT&T. That’s more users for them and less for the others.

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A monopoly is defined as a market in which there are many buyers but only one seller; “when you have a monopoly you can ask any price you like. Right now, and for the foreseeable future, it appears that if you want the coolest new device on the market, Apple and AT&T have cornered the market. No other cellular service provider will work with the iPhone and at the present, there are not many other devices even similar. But that won’t last long.

Verizon isn’t sitting back. They are coming after the iPhone. They have a few new PDA smart phones coming out. The LG KE850 looks very similar to the iPhone, and has the touch screen as well; but it won’t have the built in storage. It will however, offer many of the same features that can be found in the iPhone.

Samsung has updated the i730 to the i760 and has changed the layout to a horizontal slider phone, as opposed to the vertical slider. Samsung has another PDA phone coming out this year, the Samsung F700. It will have a similar layout to the iPhone, but feature a horizontal slide out keyboard. It will have its own unique OS. I’m not sure of how functional it will be, but I doubt it will have nearly as much software support as Windows Mobile does.

So, maybe for now, Apple and AT&T might have the monopoly, but it won’t be long before the other providers and cellular device manufacturers release their next latest and greatest. What new additions can they possibly think of? We will just have to stay tuned.

Apple iPod Touch (2)

Apple iPod Contact

The Apple iPod Touch, called iPod Contact, is actually a portable media player tool which also has cordless internet connectivity, personal digital assistant functionality and can be used to save and play video game apps. The iPod Touch is most ideal understood for its own multi-touch display abilities which were not intrinsic to the forerunners of the iPod Touch. Moreover, the iPod Touch may access the iTunes Store as well as the Application Store via its own Wi-fi components. The 1st iPod Touch design was introduced on September 2007. The absolute most current design in iPod Touch is the Fifth Generation iPod Contact which was discharged in September 2012.
The iPod Touch operates on iphone the same as the apple iphone yet customers must purchase the improve of their system software. Aside from the iOS, the iPod Contact is actually constantly as compared to the Apple apple iphone mainly as a result of its own comparable features as well as the impaired functions which are actually absent in the iPod Touch. The more mature iPod Contact styles do not have sound speakers, mics and cams, however the extra current ones beginning with the iPod Touch 4th gen runs on a 5-megapixel iSight electronic camera. The cellular phone components from the iPhone and also the phone apps are actually additionally nonexistent in the iPod Touch.


iPod Contact is compatible with the latter models from the iTunes starting from iTunes 10. The iPod Touch may be hooked up to a Mac OS 10.5 or much higher or even to a PC with an operating system of Windows XP Home or higher via making use of a USB slot. The iPod Contact operates on a lithium-ion electric battery and also delivers a jogging time from around 40 hrs for audio playbacks.
– Apple iPod Contact works on Apple’s iphone and is actually looked at to be the best affordable gadget through this spec.
– Newer versions from the iPod Contact are actually outfitted with mic, audio speakers, and also cam/ camcording capacities.
– Lighter than the iPhone.
– Hardware specifications correspond to iPhone.
– Showcases a multi-touch INTERNET PROTOCOL capability which is actually the very first amongst all lines of iPod items.
– Wireless connectivity enables access to iTunes Outlet and also Apple’s Application Outlet.
– Newest designs from the iPod Touch are geared up with enhanced components which enable access to third party apps
– iPod Touch preserves the premium quality from sound and video.
– The iPod Touch is a fantastic games console because of its own vast screen display screen as well as multi handle components.
– Newer iPod Contact designs are geared up along with a lot more appealing physical premiums, like its own lively different colors and also slimness of the latest models.
– Electric battery life reduces quick when Wi-fi is used.
– More mature styles do not have sound speakers, mic as well as electronic camera functions.
– Older designs have reduced storage ability.
– Picture and also camcording high qualities still can’t match the apple iphone.
The iPod Contact is actually still an applicable portable media device even when the apple iphone and also the apple ipad are actually continuously dominating in the Apple market. Followers from the iPod Touch will undeniably value the newest version coming from the line. The fantastic thing about the iPod Touch is actually that this possesses the applicable attributes which are additionally discovered coming from the iPhone, with the exception of the mobile phone features. The more recent designs are likewise thinner and even more mobile however didn’t compromise the premium of the electric battery lifestyle.

Various Ways To Use Twitter On Your iPhone

Various Ways To Use Twitter On Your iPhone

Perhaps one of the main reasons so many people buy the iPhone is for the fact that it allows you to stay connected to the world in so many dynamic ways. Instead of simply using the phone to connect with your friends, you can do so through text messaging and even e-mail. However, one of the best ways to keep your online life moving, even when you’re on the move, is by using social networking sites.

Many of the popular social networking sites allow you to access their site through your cell phone, however, the quality of service that you will get through your cell phone isn’t always desirable. One of the best social networking sites that you can control when you are on the move is Twitter.

Twitter is based off of a basic concept to keep friends and family connected, without having to use extensive steps to communicate with them. When you own an iPhone, there are several tips that you can follow to keep your use of Twitter as seamless as possible. Perhaps one of the easiest ways to stay connected with Twitter through your iPhone is through your SMS system, or through text messaging. This is a very convenient way to keep updates about what you’re doing to all of your friends and family, and all it takes is typing a short message through your SMS screen and sending it to a specific number. It is very easy to set this up on your iPhone, all you have to do is make sure you verify your phone number on Twitter’s website, and then you can start sending updates to the people who matter, no matter where you are.




Another great way to keep your Twitter site updated is through visiting their mobile website. When you have an iPhone, you are probably going to be on the Internet more than you could possibly imagine. Whether you are in a waiting room, sitting in class or on a bus, you will be checking your e-mail and other popular sites. Of course, if you have a Twitter account, than you will want to update your status while killing time.

You can do this in a special website that was specifically designed to be used on your cell phone. You will be able to update your account, view your friends account and do everything else that you normally would, but now, it’s on your cell phone.

In today’s world it seems that we are busier than ever before, thus making the need to stay connected to those you care about extremely important. One way to keep in touch with your friends and family is through having a great cell phone, such as the iPhone. However, also being apart of an online social networking community, like Twitter, you will be able to keep your friends and family in-the-know, without having to worry about spending unnecessary amounts of time on the phone.

The greatest aspect of the iPhone is the fact that it streamlines all forms of communication, whether it be through text messaging or with checking your e-mail, the iPhone will take any hassle out of communicating with the world around you.


Apple iPhone and AT&T

Apple iPhone and AT&T

The Apple iPhone and AT&T, is exclusivity a good thing? The answer to the question depends on what side of the market you fall. If you are a consumer, exclusive agreements are rarely a good thing. On the other hand, if you are a retailer or provider of services, exclusive contracts can help increase profitability and market share. Here is a discussion of both sides of this coin.

Apple entered into an agreement with AT&T so that AT&T is the official and exclusive provider of cell phone service for Apple’s highly coveted iPhone. If you happen to be Apple or AT&T this is a great thing. Apple makes money off of the sale of every iPhone and it collects royalties from AT&T for every cell phone contract sold to an iPhone user. Not a bad deal for Apple. AT&T profits because in theory every Apple iPhone sold will have to activate an AT&T cell phone agreement. Nice piece of the cell phone service pie for AT&T. As far as these two companies go, there is a lot of money to be made from this agreement. Furthermore, it saves Apple the hassle of having to make different phones or different SIM cards for all of the major cell phone service providers. From the perspective of Apple and AT&T this is a great arrangement. However, this agreement of the Apple iPhone and AT&T has opened up the door to a massive hacking movement. I am not sure that this is such a bad thing for Apple, although they claim different. Owning and using an unlocked phone is a status symbol in itself. A way of “sticking it” to corporate America. Apple may just be selling more phones because of this. It is free and effective advertising resulting in sales for Apple. I’m sure AT&T does not appreciate the hacking, as they have nothing to gain from it. This is the corporate end of the Apple iPhone and AT&T equation.


What does the exclusive agreement with the Apple iPhone and AT&T mean to the consumer? It means that there is a limited way of acquiring this phone. If you already have a relationship with a cell phone service provider other than AT&T and do not wish to change, then owning an iPhone is going to be difficult. What if you love the iPhone’s music and content features but do not want to use it as a cell phone. The Apple iPod does not offer internet access. One of the main selling points of the iPhone is internet abilities and music functionality. If you love MP3’s, videos, TV shows, and movies then the iPhone is a dream come true. However as soon as you go to open up your iTunes account and plug your phone into your computer you will be asked to sign up for AT&T’s cell phone service with your credit card. If you do not pass their credit check or if you do not want to use AT&T this limits you and actually excludes you from using the iPhone. In this scenario the Apple iPhone and AT&T agreement is bad for consumers because it limits free and open competition in the marketplace. AT&T has no incentive to offer any deals on cell phone service to iPhone customers.

However, no one likes to be excluded not even once. Stating you have an exclusive agreement is an open invitation to every hacker on earth to prove your agreement is not exclusive and they will find a work around. This is exactly what has happened and in this case the consumer may have a partial victory. There are free unlocks available for your iPhone on YouTube for versions of their firmware up to 1.1.3. There are software programs available for under $100 that will unlock your iPhone in seconds, with just a few clicks. An unlocked phone will work with T-Mobile and AT&T in the US or on any other standard GSM cell phone network. All you will need ids the correct SIM card. In addition, with the unlocks available, you do not have to use the cell phone service at all. You will still be able to download content to your phone either via your computer or via WiFi. Furthermore, you can get Skype VOIP service for your iPhone and get around the whole cell phone issue entirely. This is how the Apple iPhone and AT&T agreement has ended up. It looks like in the long run AT&T could be the loser.